Ubisoft registers the Motherbrain trademark for future AI initiatives

, by Thibaut

Ubisoft registers the Motherbrain trademark for future AI initiatives

Ubisoft has no intention of missing out on the generative artificial intelligence trend. The French company recently registered a trademark for this technology, which has become nearly essential for some video game studios.

Game File has spotted Ubisoft’s trademark application for Motherbrain. It's described as "downloadable computer software that uses artificial intelligence (AI) to create video games and interactive content." The project will be used for "data analysis and interaction with humans."

Of course, the details regarding this trademark remain very vague for now. In the past, Ubisoft had already expressed interest in AI as a means to facilitate the development of its future titles.

Source: bsky.app