Pocketpair still doesn't understand Palworld's success

, by Thibaut

Pocketpair still doesn't understand Palworld's success

Last January, Palworld celebrated its first anniversary. But Pocketpair isn't resting on its laurels, as there's a big update on the horizon with cross-play coming soon enough.

Before that, at GDC 2025, currently taking place in San Francisco, the studio looked back on the success of its game. John Buckley, who is in charge of the new publishing arm of Pocketpair Publishing, spoke about Palworld's amazing track record.

"But we quickly got over a million wishlists within that first year, so we knew at that point that something was happening. It kept going."

"2023 was when things got really weird: we rose to number three on Steam wishlists [...] and then we hit this crazy peak around November 2023. This peak never really stopped, it just kept going. People always ask us, 'Why? What happened? How did you get so much attention?' We don't know. If we knew how to do it, we'd do it again, but we have no idea what happened."

"Within that first week, we hit this disgusting number that makes me feel sick when I see it."

"Again, why did we get this many players? I don't know, please don't ask me. I know someone will ask me after, but I promise you we don't know the answer."

Source: gamesradar.com

You probably also gonna like...

  • Pocketpair warns of some potential issues with versión 1.0 and mods

    The big day is approaching for Palworld, which is getting version 1.0 this Friday, July 10, 2026. To mark the occasion, the game will welcome several new features, but its price will not increase. However, in addition to the newly released launch trailer, Pocketpair wanted to warn players about potential…

  • Pocketpair won't raise prices for Palworld after version 1.0

    On July 10, Palworld will update to version 1.0 after two and a half years in Early Access. At first Pocketpair had planned to raise the game's price at that time. However, that will not be the case after all! In a post on social media, the studio confirmed that Palworld will continue to be sold for…

  • Patch 0.5.0 for Palword is available now, bringing cross-play and a photo mode to the game

    Pocketpair has kept its promise: cross-play between different platforms is finally available in Palworld. But that's not the only new feature the title has received via its 0.5.0 update. A photo mode is now available, as is a cosmetics system for armor. Also, Pals data can be stored in Pals boxes before…